this: It must have a national TV network contract (including cable or satellite in some cases).
In fact, that has been the case for decades.
So the loss of regularly scheduled game coverage by GAORA and BS Fuji for the 2012-13 bj-league season was a critical blow to the league's credibility. In fact, it may be a turning point in league history.
A few (or many) years from now, it may be the moment in the league's history that came to be known as "the beginning of the end."
Which is why getting a new TV deal ought to be priority No.1 for the league. Instead, as always, expansion seems to be the only real focus of the league's daily operations.
History provides many valuable lessons, including the demise of the North American Soccer League (NASL), which featured the New York Cosmos (starring Pele) during its heyday in the 1970s.
The NASL, too, embraced rapid expansion, but revenue didn't keep pace with that rapid growth.
"By 1984, there were just nine NASL teams still active, and with no TV deals to subsidize their financial failings, more and more teams continued to go under," journalist Jack Williams wrote in a recent feature about the relaunched Cosmos for the website Narratively.